About — ARTDIR & DESIGN

The design practice of Anika Qureshi. Creative and art direction, brand identity, and UX/UI for organizations, boutique agencies and small teams.

Translating complex ideas into clear, useful and human visual systems and digital experiences.

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Selected Work

ABOUT

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ArtDir & Design // Anika Qureshi
Creative Design Lead / Art Director

If you're working on something meaningful — or would like to connect — I’d love to hear from you.
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Hello, I’m Anika Qureshi, a Creative Design Lead, Art Director, and Graphic and Digital Designer with more than 20 years of experience across branding, communications, advertising and digital design.

Based in Toronto and shaped by living and working internationally, I bring curiosity, care and a broad perspective to each project. I work closely with clients and creative teams to understand what matters, find the heart of a message, and give it a clear visual expression.

My work spans brand identities, communications, websites and interactive tools. Recent projects include helping people navigate complex climate information through Climate Insight, and creating the bilingual identity and website for Adaptation Canada 2026. I’m comfortable presenting ideas to boards and government stakeholders, building reusable design systems in Figma, and collaborating with developers through implementation.

I also design and build WordPress websites using Divi, templates and the block editor, including plugin configuration, platform integrations and ongoing updates.

Selected work includes process explorations and final designs, reflecting my contribution during each project. Live websites may have changed since delivery.

Services

Creative & Art Direction
Brand Identity & Strategy
Content Strategy & Communications
Graphic Design
UX/UI & Design Systems
WordPress Website Design & Build (Divi & Block Editor)

Process

Each project begins with understanding your goals, audience and context. Ideas take shape through exploration, discussion and refinement, with attention to how the work will be used and what your team needs to carry it forward. My involvement continues through delivery, collaborating on implementation, reviewing design details and adapting as needs evolve.

Collaboration

Working as an extension of an existing team, bring creative direction and hands-on design alongside founders, strategists, writers, marketers and developers, with the flexibility to lead or contribute. Open communication, thoughtful feedback and different perspectives help make the work stronger.

Nothing is accomplished alone. And we impact each other.

Clients

ICLEI Canada
University of Toronto
The Bentway
GAIL—Global Alliance of Impact Lawyers
GLS—Global Strategy Network
RFK
Elsevier
Toronto Symphony Orchestra
TD Bank
Air Canada
Bell Canada
Pampers—P&G Global
Emirates Airlines
Canon Europe
Heineken
MinedMagic
CBC Kids
ARI—Arts Relief International
WEPD—West End Parents Daycare
ECDI—Early Childhood Development Initiative
and more

Current

Collaborating with ICLEI Canada and Blinktag on Climate Insight, designing digital experiences, map-based interfaces and interactive tools that support climate-ready housing and infrastructure.

Recently completed the bilingual brand identity and WordPress/Divi website for Adaptation Canada 2026.

Developing Ancient Future Studio: creative tools, card decks and workshops that encourage curiosity and connection with ourselves, nature and community. Launching soon ✨

Making art that explores contemplation, emotion and transformation.
Visit my art practice to see more.

Parenting an energetic, creative nine-year-old.

Joining my Sangha’s weekly gatherings when I can, exploring spiritual teachings and their place in everyday life.